Shopping Tips

I work in shopping, so I know the thrill of a well-timed click. That perfect pair of jeans recommended by your favorite style creator? The “miracle” serum that pops up in five back-to-back Instagram stories? Yeah, I’ve been there. As someone who studies retail trends for a living, I can spot an affiliate link a mile away—but even I have caught myself hovering over a Buy Now button at 11:47 p.m., lulled by the promise of a lifestyle more polished, more productive, more...well, influenced.